City of Tampa seeks a social media intern

SOCIAL MEDIA MARKETING INTERNSHIP – SUMMER 2021
Company: City of Tampa Marketing & Communications Department, Creative Services Division
Office Address: 315 East Kennedy Boulevard, 2nd Floor – Tampa, FL 33602
Website: http://www.tampagov.net
Internship Supervisor: Angela Pitts, Communications Strategist
Contact Phone: (813) 274-8821
Contact email: Angela.Pitts@tampagov.net


Job description:
The City of Tampa is looking for a talented and creative Social Media Marketing Intern to assist the
Marketing & Communications team in developing and implementing original content on the City’s social
media platforms. The intern will play an active role in maintaining and monitoring the City’s accounts,
while helping to create new and innovative strategies to broaden the reach of their current social media
platforms.
The City of Tampa currently has a presence on Twitter, Facebook, Instagram, LinkedIn, TikTok and
YouTube, with over 350,000 followers. Their strategic goals for social media are to promote the area
and its amenities, provide customer service and guidance to those who need it, educate residents and
visitors on programs, initiatives and services available to them and alert the public during emergency
situations.
Candidate should maintain a positive attitude under pressure, exhibit a strong work ethic and enjoy
taking on multiple tasks in a fast-paced environment. This internship will benefit someone who is
interested in marketing, community relations, education, and audience development.


Responsibilities:
• Draft and post content for social media in a timely manner
• Utilize the City’s Social Media Content Calendar to strategically schedule future content
• Perform research to find content relevant to the City’s goals as stated above
• Develop a social media marketing campaign to increase the City’s followers
• Create short, creative videos for the City’s TikTok & Instagram Reels accounts
• Track analytics for all social media platforms and report on plans or strategies to optimize reach
• Create graphics for use on social media with Adobe Photoshop, Canva or similar program


Other opportunities based on availability:
• Host a weekly Instagram story centered around a different topic based on current events
• Take photographs and video to be used on social media, the website, or in the Mayor’s Tampa
Weekly eNewsletter
• Operate Facebook Live and/or Instagram Live at community events with the Mayor


Requirements:
• Detail oriented with strong written and verbal communication skills
• Familiarity with mainstream social media platforms
• Experience with Google Drive and basic photo-editing software. Experience with Adobe
Photoshop and/or InDesign a plus.
• Available to work a minimum of 20 hours per week
• Must pass a background check and drug screening
• Minimum GPA of 3.0


Compensation:
This internship opportunity is unpaid. Student seeking credit hours for internship is preferred, but not
required.


To apply:
Please send your resume and cover letter to Angela Pitts at angela.pitts@tampagov.net. The deadline to apply is March 31, 2021.

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